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Artificial intelligence
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Retail
Amazon announces the launch of Rufus, a new generative AI-powered conversational shopping assistant, in beta across Europe
Empowering small business
New Amazon research reveals businesses are embracing data and AI tools to help unlock 2024 holiday sales
Sustainability
New report shows that AI can help advance fusion energy, ushering in a cleaner energy future
AWS
Cancer breakthroughs made possible with AWS Cloud
Empowering small business
AI adoption in Poland grew by 36% over the past year
Customer Trust
How Amazon is using AI to detect fake product reviews and ensure authentic customer feedback
AWS
Meet five organisations using AI for social good
Innovation
Three ways AWS uses the Internet of Things, AI, and machine learning to optimise Amazon’s fulfilment centres
Sustainability
How Amazon’s latest Climate Pledge Fund investment is transforming recycling through AI and robotics
Sustainability
Seven ways Amazon is using AI to build a more sustainable future
Job creation and investment
AI adoption forecast to unleash €600 billion growth in Europe's economy
AWS
How scientists are using AWS AI and ML to map the whole human brain
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